Media companies expect web traffic to their sites from online searches to plummet over the next three years, as AI summaries and chatbots change the way consumers use the internet. An overwhelming majority are also planning to encourage their journalists to behave more like YouTube and TikTok content creators this year, as short-form video and audio content continues to boom.
Source: Publishers fear AI search summaries and chatbots mean ‘end of traffic era’








Pipeline was launched by Matt Spetzler’s investment firm Jamen Capital. Just days after going public with the new platform, Spetzler’s Pipeline has already struck a partnership with independent power player Merlin. Pipeline’s deal with the indie licensing agency, which claims to represent 15% of the global recorded music market, will give Merlin members access to advances against digital royalties.