Given the podcast titles that typically top the charts, you might assume that true crime and chat shows are the most popular podcast genres in the world. However, according to MIDiA’s recent report, “Defining podcast taste: The universal appeal of music, news, and comedy”, these genres are actually some of the least popular globally. There is only one podcast genre for which global audiences indicate universal preference: music.
Source: The verdict is in: Music is podcasting’s biggest missed opportunity


Officially launching this summer, MicDrop is a real-time (AU, VST3, AAX) plug-in compatible with all major digital audio workstations (DAWs). UMG and SoundLabs’ collaboration will enable UMG artists to create custom vocal models that will be available for their exclusive creative use cases, and not available to the general public.

The string of pop flops is the latest evidence of how difficult it has become for the music business to generate the kinds of genuine moments that turbocharge sales and move the cultural needle, music executives say. Making pop hits has always been a crapshoot. But today, with the world awash in content, TikTok rewriting labels’ playbooks and listeners burrowing deeper into their own personalized niches, even avid pop fans don’t recognize what’s in the Billboard top 10.

The new agreement, announced Monday, gives the startup an important role in Apple’s push to bring AI to its vast population of users. At the same time, Apple rival Microsoft—OpenAI’s most important big tech partner—is also trying to make headway in consumer AI. The OpenAI-Apple collaboration deals a setback to Google, which has long paid Apple billions of dollars a year to be its default tool for internet searches.