Google’s AI Overviews are reducing traffic to review content and buyers’ guides by up to 50%, according to an affiliate marketing specialist. Paul Cunliffe, who works with publishers on their affiliate channels, described the arrival of AI Overviews as a “real challenge at the moment in the affiliate space”. Publishers can earn affiliate revenue by linking to products and services, taking a commission when readers make a purchase by clicking through a link.
Source: Google AI Overviews ‘leading to affiliate revenue drop of 20-40% at some publishers’

New research from BrightEdge offers insights into how Google’s AI Overviews ranks websites across different verticals, with implications for what SEOs and publishers should be focusing on. The data shows that 54% of the AI Overviews citations matched the web pages ranked in the organic search results. This means that 46% of citations do not overlap with organic search results. Could this be an artifact of Google’s FastSearch algorithm?


In December 2020, US PROs ASCAP and BMI launched a public performance copyright database called Songview as a “groundbreaking collaboration” aimed to serve as a “comprehensive data resource for music users.” A “landmark expansion” of the platform was announced on Monday (September 29), with data from all four major performing rights organizations in the United States – ASCAP, BMI, GMR and SESAC – to be integrated into the Songview platform.

