Similar to Perplexity, ProRata’s answer engine will cite its sources, but takes a slightly different approach. Built on Meta’s Llama as its foundational large language model, ProRata’s search will only perform retrieval-augmented generation on content that it has licensed. ProRata’s answer engine also uses proprietary attribution algorithms designed to calculate how much any given publisher’s content contributed to an answer.
Source: This new AI answer engine plans to pay media companies for their content