Hollywood agency CAA aims to help stars manage their own AI likenesses

With many stars having their digital likeness used without permission, CAA has built a virtual media storage system for A-list talent to store their digital assets, such as their names, images, digital scans, voice recordings, and so on. The new development is a part of “theCAAvault,” the company’s studio where actors record their bodies, faces, movements, and voices using scanning technology to create AI clones.

Source: Hollywood agency CAA aims to help stars manage their own AI likenesses

Get the latest RightsTech news and analysis delivered directly in your inbox every week
We respect your privacy.
Get the latest RightsTech news and analysis delivered directly in your inbox every week
We respect your privacy.