Warner Music Group‘s Chief Financial Officer Eric Levin says the proof is in that streaming music services can hike prices without harming growth – and he’d like to see DSPs move to recurring price hikes. During a Q&A session at JPMorgan’s Global Technology, Media and Communications Conference on Monday (May 22), Levin said the market “has proven it can bear rate increases,” and WMG is encouraging its streaming partners “to look very, very, very, very seriously” at raising rates.
Source: Warner CFO Eric Levin: music streaming business is ready for recurring price increases