Combined subscription cancellations across 10 leading subscription-based video-on-demand (SVOD) services rose by 14% in Q3 2022 in comparison to both Q2 and Q1, according to Antenna. More than 32 million subscriptions were cancelled across the tracked services in Q3, compared to 28 million in each of the two previous quarters.
Source: Video Insider: Premium SVOD Subscription Churn Up By 14% In Q3