Apple Music celebrated the milestone of hitting 100 million songs this week — “more music than you can listen to in a lifetime, or several lifetimes”, global head of editorial, Rachel Newman, wrote in the announcement. Yet what is a celebration for Apple may ring alarm bells for many artists, who are finding it increasingly hard to break through in a market that just got even more oversaturated and hyper-fragmented.
Source: As Apple hits 100 million songs, the future of music discovery gets complicated