The Google-owned company plans to let more video creators earn money from the platform, lowering the barriers to entry for its partner program, according to audio from a YouTube all-hands meeting on Thursday. YouTube is expected to make the announcement at an event on Tuesday. It “is the largest expansion we’ve done in several years creating new ways for creators to join the program,” Amjad Hanif, vice president of product management and creator products, said in the staff meeting.
Source: YouTube Opens More Pathways for Creators to Make Money on the Platform