Instagram’s TikTok Competitor, Reels, Looking To Poach Creators With Six-Figure Payments

It’s unclear which creators have been approached, and whether any subsequent deals would necessitate that creators post exclusively on Reels or not. But interestingly, TikTok just announced a massive $200 million Creator Fund of its own that will look to dole out payments to native creators — though details are still scant on how those funds will be distributed.

Source: Instagram’s TikTok Competitor, Reels, Is Reportedly Looking To Poach Creators With Six-Figure Payments – Tubefilter

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