Bang goes the ARPU: Spotify now giving away 3 months of Premium for free worldwide

Thanks to a combination of promotional deals, family plans, telco bundles and international pricing, the average amount paid by Spotify Premium subscribers worldwide fell below $5 per month for the first time in history in Q1; that’s less than half the platform’s typical $9.99-per-month subscription in the US.

Source: Bang goes the ARPU: Spotify now giving away 3 months of Premium for free – around the world

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