streaming video

Warner Music Group Partners With Streaming Video Platform Vadio 

Warner Music Group and b2b music video platform Vadio announced a content agreement on Wednesday that will give Vadio’s partners easy access to WMG’s trove of artist videos. This marks the first major label partner for the Portland, Ore.-based company, whose network of partners spans 80-plus streaming video channels, including, Vizio and MetroLyrics.

Vadio’s curation platform, ChannelMaker, allows its clients to curate music video channels from a library of videos. Ron Wilcox, WMG’s executive counsel of business affairs, strategic and digital initiatives, said in a statement that “Vadio’s extensive distribution network of video channels expands the potential for Warner Music artists to connect with new fans, while creating new revenue streams on our artists’ behalf.”

Source: Warner Music Group Partners With Streaming Video Platform Vadio | Billboard

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