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How TikTok Became the Future of the Music Industry

Lil Nas X’s ‘Old Town Road’ is both a chart-topping phenomenon and a turning point for the music business. The 20-year-old rapper was a virtually unknown Tweetdecker when “Old Town Road” was embraced by TikTok influencers as the background music to something called the “Yeehaw challenge,” where users transformed into cowboys at the drop of a beat. In the three months since, their collaboration shot to the top of the Billboard Hot 100, where it has spent 12 weeks.

Source: Memes Are the New Pop Stars: How TikTok Became the Future of the Music Industry

Music Canada: ‘The Creative Middle Class Is Being Annihilated’

In the new report, Music Canada — which represents the major record companies in Canada and works to support and develop the music sector — is calling for the Canadian government to “rebalance the music marketplace and restore fairness to the creators of music,” it states in the press release that came out after the event.

Source: ‘The Creative Middle Class Is Being Annihilated’: Music Canada’s New Report Calls for Closing the Value Gap

Metadata is the biggest little problem plaguing the music industry

Entering the correct information about a song sounds like it should be easy enough, but metadata problems have plagued the music industry for decades. Not only are there no standards for how music metadata is collected or displayed, there’s no need to verify the accuracy of a song’s metadata before it gets released, and there’s no one place where music metadata is stored.

Source: Metadata is the biggest little problem plaguing the music industry

Intellectual property assets: Breaking the ice for blockchain-based economic networks

IP assets are digital-first products. Weightless, easy-to-copy files are quite ideal to store and distribute over a network, if file size and bandwidth permits. That ‘easy to copy and distribute’ part of IP is what makes blockchain such an effective companion on the commercial journey.

Source: Intellectual property assets: Breaking the ice for blockchain-based economic networks

Groundbreaking Metadata Alliance Announced Between Music, Film, TV Industries

DDEX, a metadata standards-setting consortium for the music industry,  announced in Nashville this week that it is joining forces with the Entertainment Identifier Registry (EIDR), a similar consortium that focuses on establishing uniform, unique universal identifiers for film and TV assets, in an alliance that could loosen millions in unmatched royalties from films and TV series.

Source: Groundbreaking Metadata Alliance Announced Between Music, Film, TV Industries

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