Marketplace

Damien Hirst’s $20 Million Twist on NFTs 6X Oversubscribed 

British artist Damien Hirst looks set to make $20 million with his latest art-drop, “The Currency,” which forces prospective buyers to choose between physical and digital art in the shape of non-fungible tokens. Applications for ownership of Hirst’s 10,000 spot paintings closed on Wednesday, with Heni, the marketplace hosting the drop, reporting that it was oversubscribed by more than six times.

Source: Damien Hirst’s $20 Million Twist on NFTs 6X Oversubscribed – Decrypt

‘Change is coming’ to streaming, Jason Kilar, the WarnerMedia chief, says.

The company has 67.5 million subscribers to HBO and HBO Max, with 47 million in the United States. AT&T, which has struck a deal to sell its media businesses, expects HBO and HBO Max will have between 70 million and 73 million customers by the end of the year, exceeding earlier predictions.

Source: ‘Change is coming’ to streaming, Jason Kilar, the WarnerMedia chief, says.

TikTok’s Music Clout: Two-Thirds of Users Go to Streaming Services to Play Songs They’ve Found

With music discovery being one of the platform’s most talked-about attributes, it won’t surprise most music marketers to learn that 75% of TikTok visitors discover artists there, while 63% say it’s a source for music they’ve not heard before and 72% indicating they associate certain songs with TikTok.

Source: Studies Show TikTok’s Music Clout: Two-Thirds of Users Go to Streaming Services to Play Songs They’ve Found

Netflix Leaders Happy as ‘One-Product Company’ Amid Industry M&A Fervor

After a choppy quarter, executives say Netflix is staying laser-focused on enhancing its core product rather than shopping for M&A deals. “We’re a one-product company with a bunch of supporting elements that help that product give incredible satisfaction for consumers and a monetizing engine for investors,” Hastings said.

Source: Netflix Leaders Happy as ‘One-Product Company’ Amid Industry M&A Fervor

YouTube adds money-making feature to attract creators

YouTube on Tuesday launched a new way for video creators to earn money from fans through a feature called Super Thanks, as the Alphabet Inc streaming service looks to attract more content makers. The feature, a fourth way for YouTubers to earn money from their viewers, comes as competing platforms like short-form video app TikTok and Facebook’s Instagram are investing heavily to court creators filming viral videos.

Source: YouTube adds money-making feature to attract creators

With ‘Black Widow’ ticket buying suddenly drying up, growing questions for Disney’s Marvel about what did it in

Disney’s highly anticipated Marvel film “Black Widow” fell 67 percent compared to its opening weekend and dashing hopes at the company for a July hit. Potentially even more worrisome for Disney is that the poor numbers may not have been solely the result of its decision to make the movie available simultaneously for $30 on Disney Plus: It could be that consumers don’t want to pay for Marvel content in the numbers they once did, no matter the venue.

Source: With ‘Black Widow’ ticket buying suddenly drying up, growing questions for Disney’s Marvel about what did it in

Movie Theater Owners Blame Marvel’s ‘Black Widow’ Box Office ‘Collapse’ on Disney Plus Launch

Movie theater operators did not mince words in asserting that Disney left money on the table by putting Marvel’s “Black Widow” on Disney Plus on the same day as its theatrical debut. “Despite assertions that this pandemic-era improvised release strategy was a success for Disney and the simultaneous release model, it demonstrates that an exclusive theatrical release means more revenue for all stakeholders in every cycle of the movie’s life,” the statement said.

Source: Movie Theater Owners Blame Marvel’s ‘Black Widow’ Box Office ‘Collapse’ on Disney Plus Launch

Streaming Service Bundling From Roku, Apple and Other Aggregators Worries Media Titans

The hottest topics at the tables this year, according to conversations with a half-dozen participants, were the future of the streaming bundle and of sports rights deals, local and national. Attendees said there was also greater acknowledgment that the entertainment industry is in the midst of a fundamental transition to on-demand digital-distribution platforms that has to be addressed.

Source: Streaming Service Bundling From Roku, Apple and Other Aggregators Worries Media Titans

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