‘Consent or pay’: Why UK news websites are getting tough with readers over data

Six of the top 50 news websites in the UK are asking people to “consent or pay” if they don’t want to hand over their data for advertising. The “consent or pay” model arrived in the UK this summer after first being introduced by European news titles including Bild and Der Spiegel in Germany. Among UK publishers The Times has put the highest price on opting out of sharing data, at £6.99 per month, ahead of News UK stablemate The Sun’s “Pay to Reject” offering on £4.99.

Source: ‘Consent or pay’: Why UK news websites are getting tough with readers over data

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