Media Insider: Will AI Wipe Out The Canadian Film And TV industry?

March 6, 2024By rightstech

The ability of Canadian locations to stand in for American ones is a critical element in our own movie and TV industry. It brings billions of production dollars north of the 49^th parallel. But if it suddenly becomes cheaper to stay in L.A. and use AI to create your location, rather than physically move to a “stand-in” location, our film and TV industry will dry up almost instantly.

Source: Media Insider: Will AI Wipe Out The Canadian Film And TV industry?

RightsTech Extra

AI Companies Get the Picture

By Paul Sweeting

One of the biggest challenges facing copyright owners in grappling with the rapid development of generative AI technology, apart from a murky legal status, has been market failure, as discussed here in previous posts. The amount of existing material needed to train gen-AI models is so great, and so varied, that gauging the value of any one piece of it to establish a market price for it for licensing purposes is often effectively impossible. One group of rights owners is finding willing buyers among AI companies, however. An active, albeit for various reasons mostly sotto voce market has begun to emerge for the use of images held in large photo archives and by photo agencies and social media platforms, complete with per-unit industry and at least a nod toward creator attribution... Read More >>

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