Spotify’s Algorithm Favored ‘White Noise’ Podcasts

A new report suggests that white noise podcast creation has exploded so much that Spotify has considered banning the content. White noise and ambient podcasts accounted for three million daily consumption hours as of January, according to one leaked document — all boosted by Spotify’s push for what it considers ‘talk’ content vs. music. Essentially, ‘talk content’ with no words has been raking in millions of listens.

Source: Spotify’s Algorithm Favored ‘White Noise’ Podcasts

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