Could Robert Kyncl’s ‘multiplier’ plan improve the way artists are paid from streaming?

Speaking to Morgan Stanley, the Warner Music Group chief outlined a model that would reward certain artists more than others on streaming platform. The idea is to “separate user actions from algorithmic actions,” Kyncl told the conference, with more money going to the artists and labels that get playtime from user actions, rather than those whose music is served up by an algorithm.

Source: Could Robert Kyncl’s ‘multiplier’ plan improve the way artists are paid from music streaming?

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