News publishers across the globe are posting on TikTok, in part to appeal to younger audiences and to combat misinformation, according to the 2022 Digital News Report, a study by the Reuters Institute for the Study of Journalism and University of Oxford. Of top publishers studied in 44 countries, 49% regularly use TikTok. Many have joined in the past year. In the U.S., the total is 77%
Source: Publishers Daily: News Publishers Worldwide Are Posting On TikTok: Study