As vaccines have rolled out around the world, many film executives and theater operators have been predicting — hoping, praying — that a huge surge of ticket buying awaits. But early box office results indicate a messier recovery, with moviegoer tastes potentially shifting — particularly in China, now the No. 1 cinema market in the world — and behind-the-scenes spats between studios and theaters crimping film availability.
Source: After Pandemic, Film Industry’s Hollywood Ending May Have to Wait