By preemptively pursuing partnerships with major media outlets on its own terms, Google may be able to avoid coming under the framework proposed by the law, which would subject the tech giant to stricter bargaining rules like mandatory arbitration. Facebook, on the other hand, is “more prepared” to face backlash over its action from its users and the Australian government, Dwyer says.
Source: Why Google conceded to Australia’s new media regulation—and Facebook went nuclear