Apple Music is targeting Gen Z users in its battle with Spotify. On Friday, Apple launched ten new Apple Music playlists focused on the music interests of Gen Z users — including one playlist that features the latest tracks to go viral across social media apps like TikTok. Other playlists feature emerging artists and sounds, experimental or cross-genre selections, or music by mood.
Source: Apple Music adds 10 new playlists aimed at Gen Z, including one with TikTok hits