Beastie Boys License a Song for an Ad for First Time Ever, for Joe Biden Spot

October 19, 2020By rightstech

The Beastie Boys had never before licensed any of their songs for an advertisement, but that commercial blackout came to an end during Sunday’s Steelers/Browns game, when the sounds of “Sabotage” accompanied a spot for the Joe Biden presidential campaign.

Source: Beastie Boys License a Song for an Ad for First Time Ever, for Joe Biden Spot Focused on Live Music Shutdown

RightsTech Extra

AI Companies Get the Picture

By Paul Sweeting

One of the biggest challenges facing copyright owners in grappling with the rapid development of generative AI technology, apart from a murky legal status, has been market failure, as discussed here in previous posts. The amount of existing material needed to train gen-AI models is so great, and so varied, that gauging the value of any one piece of it to establish a market price for it for licensing purposes is often effectively impossible. One group of rights owners is finding willing buyers among AI companies, however. An active, albeit for various reasons mostly sotto voce market has begun to emerge for the use of images held in large photo archives and by photo agencies and social media platforms, complete with per-unit industry and at least a nod toward creator attribution... Read More >>

Share this: