Accessing music publishing money in China is ‘incredibly complex’ 

Given the historical ubiquity of piracy in China, formal licensing deals weren’t an easy win, and getting royalty reports isn’t a given (the exclusive arrangements signed between the major labels and Tencent, which are said to be expiring in 2020/2021, pay out ‘minimum guarantee’ advances instead of royalties). Still, it’s a marked improvement for labels from the past situation in China – no income and no licenses.

Source: ‘Accessing publishing money in China is incredibly complex. This is the beginning of a marathon, not a gold rush.’

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