Seven years after it sold its stake in BMG to Bertelsmann KKR has made a meaningful move back into music. The global investment giant is leading a $48m investment in Artlist, a royalty-free music and sound effects company that licenses content to creators on YouTube and other platforms. Israel-based Artlist, via its Artgrid product, also offers users a large catalog of stock footage.
Source: KKR leads $48m investment into Artlist, a royalty-free music rival to Epidemic Sound