Cutting the cord with cable or satellite TV used to mean a cost savings. But with the growing number of streaming services on the market, many consumers are finding that becoming a cord cutter is just as expensive. As a result, many consumers continue to “borrow” a friend or family member’s subscription. According to a new study by Cordcutting.com, there are now more than 44 million U.S. adults who are “mooching” a streaming service subscription today.
Source: 44 million US adults now use ‘borrowed’ accounts to access streaming services