From Apple to Disney to AT&T, most of the major players who are on the guest list this week at the tony C-suite conclave are making huge investments in storytelling for a new era of streaming on-demand platforms. “The arms race for writers and how do you compete in this new changing world — that’s what I want to hear about,” said one longtime conference attendee who expects the streaming wars to dominate conversation this week.
Source: Sun Valley 2019: Content Arms Race, Streaming Wars Take Center Stage After a Turbulent Year