Spotify needs podcasts, so it’s offering podcasters something they can’t get anywhere else

Spotify is going to give podcasters listener data they can’t get anywhere else. The company is taking its Spotify for Podcasters dashboard out of a beta today, giving more podcasters a chance to see data like their listeners’ music taste, age, gender, location, and how long they listened to a particular episode. Apart from Apple, which offers some show analytics, this is the most detailed information podcasters likely have about their audience.

Source: Spotify needs podcasts, so it’s offering podcasters something they can’t get anywhere else

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