When getting rights clearance is tough

If what you have is a photograph or a video or a sound recording, there may not be an unambiguous title to search on . . .or an identified creator or owner. Although if what you have is a digital file, you may find some of this information in the metadata. But if what you have is just a photo print or a 70mm IMAX HD film or an audio cassette, determining what to search for is half the battle.

Source: When getting rights clearance is tough

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