Twitch Tests Automated Mid-Roll Ad Format To The Dismay Of Several Top Creators

Previously, there were only two ad formats on Twitch: pre-roll ads, or ads that ran in the midst of broadcasts that were placed manually by creators. Beginning yesterday, however, the company began testing automated mid-roll ads as part of an experiment among a small percentage of viewers, it said.

Source: Twitch Tests Automated Mid-Roll Ad Format To The Dismay Of Several Top Creators – Tubefilter

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